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Man in VR headset touching the word "Metaverse"

Does the Metaverse Need a Reality Check?

11 Comments
While many brands are investing in creating immersive, digital-only metaverse experiences, consumers are seeking real-world applicability. Will consumers initially engage with metaverse experiences that tie back to the physical world…
Tip jar on a counter

Are Too Many Places Prompting for Tips?

28 Comments
Customers’ patience is being tested as tipping has expanded well beyond full-service dining and bars to quick-service restaurants, retailers, grocers, and even airport self-checkouts. Have tip requests from nontraditional venues…