An IRI Point of View: Realigning for Growth
Download this report to learn how CPG marketers are pinpointing pockets of growth and taking advantage of white-space innovation opportunities.
Download this report to learn how CPG marketers are pinpointing pockets of growth and taking advantage of white-space innovation opportunities.
Many retailers overlook the fact that the top-spending households in any category spend nearly three times more than the average household. See this report for a better understanding of spending segments and recommendations on shifting your targeting strategies.
The “m” stands for multi-platform — easily consumable on desktop, mobile or in print. Talk to us about our turnkey authoring, design and marketing packages.
Our custom research studies uncover the moods, viewpoints and knowledge level of retail industry decision makers. Talk to us about our turnkey research, analysis and marketing packages.
As the season of holiday sales creeps closer, so does the expectation for marketers to deliver a foolproof strategy for increasing sales and customer retention through personalized 1:1 campaigns. Download this guide to learn more about revolutionizing your role and dominating the holiday season.
Creating successful markdown plans are a big challenge for retailers. Get this guide to learn where excess inventory is coming from, what markdowns really are, and how a successful markdown plan can save your brand.
Get this study for insights into consumer experiences that men tend to gravitate toward versus women and key aspects of the retail experience that create lasting impressions on each gender.
Get this guide for a head-start on trends, behaviors and buying power of the back-to-school crowd. Use this insight to quickly improve your site’s conversion rate and effectiveness.
It’s a whole new retail norm out there. How customers shopped and engaged with brands in previous years has shifted. This guide offers a detailed look at the issues and influences affecting all brands as we head into the holiday season.
See this on-demand presentation and panel discussion as we zero in on the forward-thinking, essential elements retailers must undertake to regain an omnichannel advantage.
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